Unveiling LUSH's 'What Would Love Do?' Perfume: A Scent of Passion
LUSH Fresh Handmade Cosmetics is renowned for its ethical approach and unique, often quirky, product range. Among their most captivating creations is the 'What Would Love Do?' perfume. This fragrance, often celebrated by the LUSH community and on platforms like abillion, promises a scent experience that's both bold and comforting. But does it truly live up to its romantic name?
The Olfactory Journey: Notes & Scent Profile
At its heart, 'What Would Love Do?' is an oriental fragrance with a gourmand twist. The official description highlights a blend that aims to evoke warmth and affection. Key notes include:
- Benzoin: Providing a warm, vanilla-like, slightly resinous sweetness. This is often the most prominent note, giving the perfume its comforting, almost edible quality.
- Tangerine: Adding a bright, juicy, and uplifting citrus burst that cuts through the richness of the benzoin, preventing it from becoming cloying.
- Lavender: A surprising, yet genius addition, offering an aromatic, herbal, and slightly powdery touch. This grounds the sweetness and adds a sophisticated, calming counterpoint.
The combination results in a scent that is undeniably unique. It opens with a vibrant citrus zest, quickly settling into a warm, powdery, and balsamic embrace. Many find it reminiscent of a sophisticated, spicy orange dessert or a cozy evening by the fire.
Longevity, Sillage, and Wearability
One of the most praised aspects of 'What Would Love Do?' is its impressive longevity. As an Eau de Parfum, it typically lasts 6-8 hours on the skin, and even longer on clothing. The sillage is moderate; it creates a beautiful scent bubble around the wearer without being overpowering, making it suitable for various settings, from casual outings to more intimate evenings.
This perfume is particularly well-suited for cooler weather due to its warm, resinous character. However, the tangerine and lavender notes give it enough freshness to be worn during milder spring days. It's a versatile women's perfume that truly stands out from the crowd.
The Abillion Community Perspective
On platforms like abillion, which focuses on vegan and cruelty-free products, 'What Would Love Do?' often receives high praise. Reviewers frequently highlight not only the captivating aroma but also LUSH's ethical sourcing and animal-friendly practices. Many describe it as a "hug in a bottle" or a "unique comfort scent," appreciating its distinctiveness from mainstream fragrances.
Is 'What Would Love Do?' Your Next Signature Scent?
If you're searching for a women's perfume that is:
- Sweet yet sophisticated
- Warm and comforting
- Unique and memorable
- Ethically produced and vegan
Then 'What Would Love Do?' from LUSH is certainly worth exploring. It's a fragrance that sparks conversation and leaves a lasting impression, embodying the very essence of its evocative name.